Design Concepts for World’s Edge Wine
Here are three of my concepts for World’s Edge, a wine from South Eastern Australia. The client preferred the first design, with its sharp horizon line, although—like what happens often in our business—their acceptance of the concept was not the end. After a few more rounds, they asked me to eliminate the blue. I did my best but still prefer this design with the sky, so I'll leave it as it is for Behance.